mixpanel-automation

Automate Mixpanel tasks via Rube MCP (Composio): events, segmentation, funnels, cohorts, user profiles, JQL queries. Always search tools first for current schemas.

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name:mixpanel-automationdescription:"Automate Mixpanel tasks via Rube MCP (Composio): events, segmentation, funnels, cohorts, user profiles, JQL queries. Always search tools first for current schemas."requires:mcp:[rube]

Mixpanel Automation via Rube MCP

Automate Mixpanel product analytics through Composio's Mixpanel toolkit via Rube MCP.

Prerequisites

  • Rube MCP must be connected (RUBE_SEARCH_TOOLS available)

  • Active Mixpanel connection via RUBE_MANAGE_CONNECTIONS with toolkit mixpanel

  • Always call RUBE_SEARCH_TOOLS first to get current tool schemas
  • Setup

    Get Rube MCP: Add https://rube.app/mcp as an MCP server in your client configuration. No API keys needed — just add the endpoint and it works.


  • Verify Rube MCP is available by confirming RUBE_SEARCH_TOOLS responds

  • Call RUBE_MANAGE_CONNECTIONS with toolkit mixpanel

  • If connection is not ACTIVE, follow the returned auth link to complete Mixpanel authentication

  • Confirm connection status shows ACTIVE before running any workflows
  • Core Workflows

    1. Aggregate Event Data

    When to use: User wants to count events, get totals, or track event trends over time

    Tool sequence:

  • MIXPANEL_GET_ALL_PROJECTS - List projects to get project ID [Prerequisite]

  • MIXPANEL_AGGREGATE_EVENT_COUNTS - Get event counts and aggregations [Required]
  • Key parameters:

  • event: Event name or array of event names to aggregate

  • from_date / to_date: Date range in 'YYYY-MM-DD' format

  • unit: Time granularity ('minute', 'hour', 'day', 'week', 'month')

  • type: Aggregation type ('general', 'unique', 'average')

  • where: Filter expression for event properties
  • Pitfalls:

  • Date format must be 'YYYY-MM-DD'; other formats cause errors

  • Event names are case-sensitive; use exact names from your Mixpanel project

  • where filter uses Mixpanel expression syntax (e.g., properties["country"] == "US")

  • Maximum date range may be limited depending on your Mixpanel plan
  • 2. Run Segmentation Queries

    When to use: User wants to break down events by properties for detailed analysis

    Tool sequence:

  • MIXPANEL_QUERY_SEGMENTATION - Run segmentation analysis [Required]
  • Key parameters:

  • event: Event name to segment

  • from_date / to_date: Date range in 'YYYY-MM-DD' format

  • on: Property to segment by (e.g., properties["country"])

  • unit: Time granularity

  • type: Count type ('general', 'unique', 'average')

  • where: Filter expression

  • limit: Maximum number of segments to return
  • Pitfalls:

  • The on parameter uses Mixpanel property expression syntax

  • Property references must use properties["prop_name"] format

  • Segmentation on high-cardinality properties returns capped results; use limit

  • Results are grouped by the segmentation property and time unit
  • 3. Analyze Funnels

    When to use: User wants to track conversion funnels and identify drop-off points

    Tool sequence:

  • MIXPANEL_LIST_FUNNELS - List saved funnels to find funnel ID [Prerequisite]

  • MIXPANEL_QUERY_FUNNEL - Execute funnel analysis [Required]
  • Key parameters:

  • funnel_id: ID of the saved funnel to query

  • from_date / to_date: Date range

  • unit: Time granularity

  • where: Filter expression

  • on: Property to segment funnel by

  • length: Conversion window in days
  • Pitfalls:

  • funnel_id is required; resolve via LIST_FUNNELS first

  • Funnels must be created in Mixpanel UI first; API only queries existing funnels

  • Conversion window (length) defaults vary; set explicitly for accuracy

  • Large date ranges with segmentation can produce very large responses
  • 4. Manage User Profiles

    When to use: User wants to query or update user profiles in Mixpanel

    Tool sequence:

  • MIXPANEL_QUERY_PROFILES - Search and filter user profiles [Required]

  • MIXPANEL_PROFILE_BATCH_UPDATE - Update multiple user profiles [Optional]
  • Key parameters:

  • where: Filter expression for profile properties (e.g., properties["plan"] == "premium")

  • output_properties: Array of property names to include in results

  • page: Page number for pagination

  • session_id: Session ID for consistent pagination (from first response)

  • For batch update: array of profile updates with $distinct_id and property operations
  • Pitfalls:

  • Profile queries return paginated results; use session_id from first response for consistent paging

  • where uses Mixpanel expression syntax for profile properties

  • BATCH_UPDATE applies operations ($set, $unset, $add, $append) to profiles

  • Batch update has a maximum number of profiles per request; chunk larger updates

  • Profile property names are case-sensitive
  • 5. Manage Cohorts

    When to use: User wants to list or analyze user cohorts

    Tool sequence:

  • MIXPANEL_COHORTS_LIST - List all saved cohorts [Required]
  • Key parameters:

  • No required parameters; returns all accessible cohorts

  • Response includes cohort id, name, description, count
  • Pitfalls:

  • Cohorts are created and managed in Mixpanel UI; API provides read access

  • Cohort IDs are numeric; use exact ID from list results

  • Cohort counts may be approximate for very large cohorts

  • Cohorts can be used as filters in other queries via where expressions
  • 6. Run JQL and Insight Queries

    When to use: User wants to run custom JQL queries or insight analyses

    Tool sequence:

  • MIXPANEL_JQL_QUERY - Execute a custom JQL (JavaScript Query Language) query [Optional]

  • MIXPANEL_QUERY_INSIGHT - Run a saved insight query [Optional]
  • Key parameters:

  • For JQL: script containing the JQL JavaScript code

  • For Insight: bookmark_id of the saved insight

  • project_id: Project context for the query
  • Pitfalls:

  • JQL uses JavaScript-like syntax specific to Mixpanel

  • JQL queries have execution time limits; optimize for efficiency

  • Insight bookmark_id must reference an existing saved insight

  • JQL is a legacy feature; check Mixpanel documentation for current availability
  • Common Patterns

    ID Resolution

    Project name -> Project ID:

    1. Call MIXPANEL_GET_ALL_PROJECTS
  • Find project by name in results

  • Extract project id
  • Funnel name -> Funnel ID:

    1. Call MIXPANEL_LIST_FUNNELS
  • Find funnel by name

  • Extract funnel_id
  • Mixpanel Expression Syntax

    Used in where and on parameters:

  • Property reference: properties["property_name"]

  • Equality: properties["country"] == "US"

  • Comparison: properties["age"] > 25

  • Boolean: properties["is_premium"] == true

  • Contains: "search_term" in properties["name"]

  • AND/OR: properties["country"] == "US" and properties["plan"] == "pro"
  • Pagination

  • Event queries: Follow date-based pagination by adjusting date ranges

  • Profile queries: Use page number and session_id for consistent results

  • Funnel/cohort lists: Typically return complete results without pagination
  • Known Pitfalls

    Date Formats:

  • Always use 'YYYY-MM-DD' format

  • Date ranges are inclusive on both ends

  • Data freshness depends on Mixpanel ingestion delay (typically minutes)
  • Expression Syntax:

  • Property references always use properties["name"] format

  • String values must be quoted: properties["status"] == "active"

  • Numeric values are unquoted: properties["count"] > 10

  • Boolean values: true / false (lowercase)
  • Rate Limits:

  • Mixpanel API has rate limits per project

  • Large segmentation queries may time out; reduce date range or segments

  • Use batch operations where available to minimize API calls
  • Response Parsing:

  • Response data may be nested under data key

  • Event data is typically grouped by date and segment

  • Numeric values may be returned as strings; parse explicitly

  • Empty date ranges return empty objects, not empty arrays
  • Quick Reference

    TaskTool SlugKey Params
    List projectsMIXPANEL_GET_ALL_PROJECTS(none)
    Aggregate eventsMIXPANEL_AGGREGATE_EVENT_COUNTSevent, from_date, to_date, unit
    SegmentationMIXPANEL_QUERY_SEGMENTATIONevent, on, from_date, to_date
    List funnelsMIXPANEL_LIST_FUNNELS(none)
    Query funnelMIXPANEL_QUERY_FUNNELfunnel_id, from_date, to_date
    Query profilesMIXPANEL_QUERY_PROFILESwhere, output_properties, page
    Batch update profilesMIXPANEL_PROFILE_BATCH_UPDATE(profile update objects)
    List cohortsMIXPANEL_COHORTS_LIST(none)
    JQL queryMIXPANEL_JQL_QUERYscript
    Query insightMIXPANEL_QUERY_INSIGHTbookmark_id

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